We are frustrated operators.

After decades of managing tens of thousands of people, we've seen firsthand how the promise of HR Tools has failed to deliver real transformation. Management—the single most important driver of business success—has been stuck in the past, burdened by outdated processes and inefficiencies. While nearly every other aspect of work has evolved dramatically, the way companies are managed has barely changed in 50 years.

At Windmill, we believe it's time for something new.

We're not here to make old management habits slightly more efficient. We're here to reinvent how companies operate. We see a massive opportunity to build an AI-first management system—one that empowers managers to lead larger teams with greater effectiveness, without getting bogged down in administrative tasks.

The future of management is flatter, faster, and smarter. And it's here now.

With AI handling the mechanics of people management, managers and employees alike can focus on what actually matters: creativity, problem-solving, and driving business outcomes.

We're building Windmill to make this future a reality.